<-- Resources

Headline creation

Gather the following details of your product:

• Target market.
• Results.
• Benefits.
• Possible objections.
• The time it takes to get the results.
• Product name.

Start experimenting and see what headlines you can create for your own product or service.

41 Headlines

1. The secret of getting (results).
2. A little mistake that cost a (target market) (cost) a year.
3. Advice to... (target market) who want (results).
4. Do you suffer from (problem) at (occasion)?
5. Who ever heard of (target market) having (results) without (objection).
6. How I improved... (problem) without (objection) in just (time).
7. Discover the (benefits) you get with (results).
8. Proven: The most effective way to get (results).
9. How a (something perceived as bad) resulted in (results) and (benefits).
10. Do you suffer from (problem)?
11. Do you have these symptoms of (problem)?
12. Guaranteed to (results) without (objection).
13. How a new (product) solved my (problem) in just (time).
14. Which type of (target market) are you? Is it stopping you get (results)?
15. Does your (problem) ever embarrass you?
16. To people who want (results) but don’t know where to start.
17. How much is (problem) really costing you?
18. The right way to solve (problem).
19. (Thousands / Hundreds / etc.) of (target market) now have (results). Will you join them?
20. For the (target market individual, not plural) who has less (results) than he / she wants.
21. Suppose this happened to your (business / life / relationship etc). Would you survive?
22. Are other (target market) secretly overtaking you?
23. (X) proven ways to get (results) and (benefits).
24. Are you ready to have (results) in just (time)?
25. Get your hands on this system that took one (target market) from (starting results) to (end results) in just (time).
26. How I got (results) by making this unusual mistake.
27. Why some (target market) always have / get (results).
28. You can laugh about (problem) if you follow this simple plan.
29. Five common (problems) faced by (target market): Which one do you want to solve?
30. What (industry experts) do when faced with (problem).
31. (Industry) experts prove that you can have (results) with this new (product).
32. Why it’s not your fault you have (problem). And how to make it disappear in just (time).
33. Thousands of (target market) can have (results) but never realize it. Don’t let it be you.
34. Why (target market) are raving about this (product). ((Results) is just one of the reasons.)
35. For just (cost) a day you can have (results) and (benefits) in (time).
36. To (target market) who want (results) by (time).
37. This new (product) will get you (benefits) galore.
38. It’s not right that you don’t have (results) when so many (target market) do.
39. The secrets of (target markets) that always get (results).
40. What the (industry) experts don’t want you to know about solving (problem).
41. Why do some (target market) have more (benefits) than others? The answer might surprise you.

102 Headlines

1. How To (Benefit)
   • How To Make Money In The Stock Market
   • How To Win Friends And Influence People
2. How To (Benefit) In (Time)
   • How To Lose 10 Pounds In 10 Days
   • How To Do Your Christmas Shopping In 5 Minutes
3. How To (Benefit) Without (Mechanism)
   • How To Lose Weight Without Diet Pills, Exercise, Or Starving Yourself
   • How To Beat High Commission Rates Without Resorting To A Bare-Bones Discounter!
4. How To (Benefit) Even (Objection)
   • How To Make Money In The Stock Market Even If There’s A Recession
   • How To Have A Cool, Quiet Bedroom Even On Hot Nights
5. How To (Benefit) In (Time) Without (Mechanism)
   • How To Create A Best Selling Book In 30 Days Without Writing A Single Word!
6. How To (Benefit) Without (Mechanism) Even If (Objection)
   • How To Make Long-Term Profits From Forex Trading Without Using Technical Indicators Even If You’ve Never Placed A Live Trade Before!
7. How To (Benefit) In (Time) Without (Struggle) Even If (Objection)
   • How To Create A Best Selling Book In 30 Days Without Writing A Single Word Even If You Don’t Know What The Book Will Be About
8. Here Is How To (Benefit) Using The New (Mechanism)
   • Here Is How To Trade Profitably Using The New Stock Picker 2.0
   • Here Is How To Have Your Own Cash-In-Advance Mail Order Business. Using The New Profit Report And Four Direct Mail Guides
9. Would (Benefit) Make A Difference In Your Future? Of Course It Would. And This New (Mechanism) Can (Restate Earlier Benefit).
   • Would An Extra 10 IQ Points Make A Difference In Your Future? Of Course It Would. And This New Pill Can Increase Your IQ By 10 Points.
   • Would Up To $1,000.00 A Day In Your Own Mail Order Business Make A Difference In Your Future? Of Course It Would. And This New Cash-In-Advance Method Can Produce Up To $1,000.00 In Sales For You.
10. The Most (Ludicrous Statement) In The World. Yet (Shocking And Contradictory). Why?
    • The Most Expensive Newsletter In The World. Yet Over 100,000 Readers. Why?
    • The Most Expensive Magazine In The World. Yet Over 40,000 Businessmen Buy It Every Month. Why?
11. I’m No (Identity/Profession). That’s Why I Need (Solution To Not Being Identity/Profession).
    • I’m No Investment Expert. That’s Why I Need Motley Fool.
    • I’m No Financial Expert. That’s Why I Need Barons.
12. Can (Person Or Thing) The/These (Challenge Explained In Copy)?
    • Can Your Scalp Pass The Finger Nail Test?
    • Can Your Child Read These Words?
13. (Insert # + Target/Create Pain) You Face - And How (Your Solution) Protects You Against (Both/All Three, Four, Etc.)
    • 2 Stock Market Dangers You Face - And How “The Fool” Protects You Against Both
    • Two Dangers You Face - And How Personal Finance Protects You Against Both
14. If You (Some Action) You’ll Love (Benefit Related To Action)
    • If You Invest In Stocks You’ll Love This New Broker
    • If You Hate Paying Taxes You’ll Love This Legal Loophole
    • If You Read Music You’ll Love Our Magazine
15. Why (Person) Will (Benefit To Reader) Just To (Action)
    • Why Warren Buffett Will Give You $100 Just To Read This
    • Why A Hard-Nose Millionaire Will Pay You $4.50 Just To Read A Magazine
16. Even (Person) Would (Action) If/After (Action)
    • Even Warren Buffett Would Drool After Reading This
17. Now Any (Difficult Task) Can Be (Benefit) For You
    • Now Any Trade Can Be Profitable For You
    • Now Any Auto Repair Job Can Be ‘Duck Soup’ For You
18. (#) Reason(s) Why (Benefit) (Do Some Action At An Earlier Time)
    • 1 Reason Why You Would Have Lost 10 Pounds If You Read This Ad 1 Month Ago
    • 67 Reasons Why It Would Have Paid You To Answer Our Ad A Few Months Ago
19. A Wonderful (Benefit) But Only (Inclusion Statement)
    • A Wonderful Savings But Only If You Are A Woman In Your 30’s!
    • A Wonderful Two Years’ Trip At Full Pay - But Only Men With Imagination Can Take It!
20. Why In The World Would You Want To (Action)... Knowing (Consequence)?
    • Why In The World Would You Want To Keep Your Money In A Savings Account... Knowing You Want To Put Your Child Through College?
    • Why In The World Would You Want To Read This Ad Any Further... Knowing It Might Cost You $100 At The Very Least?
21. Start Yourself On A Lifetime of (Benefit)
    • Start Yourself On A Lifetime Of Pain-Free Sex
    • Start Yourself On A Lifetime Of Winning At Poker
22. To (Inclusion Statement) Who Want (Aspiration)
    • To The Men And Women Who Want To Quit Work Someday
    • To Men And Women Who Want To Invest In The Next Apple
23. Would You Like To (Obvious “Yes” Aspiration)
    • Would You Like To Double Your Salary This Year?
    • Would You Like To Earn $40,000 A Day?
    • Would You Like To Double Your Paycheck Without Working More Hours?
24. What’s Wrong With This (Reference To Something In Ad)
    • What’s Wrong With This Crazy Guy Rolling Around In Cash?
    • What’s Wrong With This Picture?
25. An Open Letter To (Inclusion Statement)
    • An Open Letter To Men Who Love The Smell Of Money
    • An Open Letter To The Readers Of The New York Times. By Norman Cousins.
26. How To Discover The (Benefit) Lying (Shocking Place)
    • How To Discover The Insomnia-Killer Lying Under Your Bed
    • How To Discover The Fortune Lying Hidden In Your Own Hometown
27. Here’s Why This (Thing) Is Yours Free!
    • Here’s Why This $20 Dollar Bill Is Yours Free!
    • Here’s Why This Rare $3970 Hank Aaron Baseball Is Yours Free!
28. Which Of These (Benefit) Do You Prefer For Free!
    • Which Of These “Energy Enhancers” Do You Prefer For Free!
    • Which Of These Quick Money Plans Do You Prefer For FREE!
29. What Will You Do With Your (Aspiration/Pain Point)?
    • What Will You Do With Your Last Breath?
    • What Will You Do With Your First Million?
30. What Will You Do When/If (Pain)
    • What Will You Do When Your Heart Fails You?
31. New (Product/Service) (Benefit) (Dramatic Comparison)
    • New Pill Gives You More Energy Than Snorting A Line Of Coke!
    • New Diet Burns Off More Fat Than If You Ran 98 Miles A Week!
32. Caution: Don’t Let This (Mechanism) Make You Too (Consequence That’s Actually A Benefit)
    • Caution: Don’t Let This New Investment Opportunity Make You A Snobby Rich Bastard!
    • Caution: Don’t Let This Program Make You Too Thin!
33. (Authority) Discovers The (Mechanism/Benefit/Product/Service)
    • Doctor In Miami Discovers The Secret To Living Past 100!
    • Doctor Reveals The Cellulite Dissolver
34. (Benefit) While (No Effort Example) Without (Struggle Or Past Experience They Tried But Didn’t Work For Them)
    • Make Money While You Sleep Without Waking Up With A Hangover!
    • Reduce Waist, Hips, Thighs While You Sleep Without Diet Pills Or Exercise!
35. (Inclusion Statement) (Benefit With Time Frame) - (Same But Greater Benefit In Longer Time Frame)
    • Men And Women Make 10% Part-Time - 50% In 1 Year!
    • Men And Women Shed Up To 20 Pounds In A Week - 50 Pounds In A Month!
36. An Announcement Of Importance To (Target Market)
    • An Announcement Of Importance To Value Investors
    • An Announcement Of Importance To Business Men
37. This Free (Offer) Will Prove That You Can (Market’s Goal/Identity)
    • This Free Book Will Prove That You Can Make Good Money In The Stock Market
    • This Free Sample Lesson Will Prove That You Can Become An Expert Accountant
38. Are You A (Target Market Insult)? And Does It Show In Your (Pain Point)?
    • Are You A Loser Investor? And Does It Show In Your Portfolio?
    • Are You A Business Coward? And Does It Show In Your Paycheck?
39. (Short But Realistic Time Frame)! Give Me Just This And I’ll Prove I Can Make You A (Target Market Goal/Identity)!
    • 1 Hour A Day For 7 Days! Give Me Just This And I’ll Prove I Can Make You A Stock Market Genius!
    • 15 Minutes A Day! Give Me Just This And I’ll Prove I Can Make You A New Man!
40. In (Short Time) After (Mechanism) Is (Benefit of Mechanism) (Struggle/Paint Point)
    • In Just 5 Minutes After Consumption, BrainFogX Is Clearing Up Your Brain Fog And Giving You Mental Clarity
    • In 22 Seconds After Entering Your Bloodstream, Anacin Is Speeding Relief To Your Nervous, Tense Headache
41. (Risk Reversal) (Product Category) You Ever (One of 5 Senses)
    • Double Your Money Back If This Isn’t The Best Forex Scalping System You Have Ever Laid Your Eyes On
    • Double Your Money Back If This Isn’t The Best Onion Soup You Ever Tasted
42. I Gambled A (Shockingly Small Amount of Money Or Comparison To Money) And (Benefit) In (Short But Realistic Time Frame)!
    • I Gambled A Nickel And Won $500 In 1 Week!
    • I Gambled A Postage Stamp And Won $35,840 In 2 Years!
43. (Benefit) In (Time)
    • Double Your Investment Portfolio In 1 Year
    • Health And Beauty In 15 Minutes A Day. Keep Slender, Radiantly Healthy This Enjoyable New Way!
44. (#) New Way(s) To (Benefit(s))
    • 1 New Way To Predictable, Consistent, And Profitable Forex Trading
    • Five New Ways To Whiter, Cleaner, Safer Teeth - All Late Discoveries
45. How To (Benefit) With (Ridiculously Low Price/Effort)
    • How To Lose 1 Pound A Week With 5 Minutes A Day And A Towel
    • How To Buy A Chevrolet With $5 Down
46. The Most (Benefit) You’ve Ever (Made/Used/Seen etc.) Or Your Money Back!
    • The Most Amazing Stock Investment Course You’ve Ever Seen Or Your Money Back
    • The Most Comfortable Shoes You’ve Ever Worn Or Your Money Back!
47. How A (Target Market) Can (Benefit) In (Short But Realistic Time Frame)
    • How A Male Over 60 Can Prevent Prostate Cancer In 1 Month
    • How A Man Of 40 Can Retire In 15 Years
48. (Pain Points)... These Are Some Of The Penalties For Neglecting (Source of Pain Points)
    • Fatigue, Low Savings, And Depression... These Are Some Of The Penalties For Neglecting Financial Education
    • Headaches, Sick Fatigue, Bad Breath... These Are Some Of The Penalties For Neglecting Intestinal Toxicity
49. They Laughed/Grinned When (Action) – But Their Laughter Changed To Amazement (Action)
    • They Laughed When I Told Them I’m A Professional Gamer – But Their Laughter Changed To Amazement When I Showed Them My Bank Account
    • They Laughed When I Sat Down At The Piano – But When I Started To Play!
50. Do You Make These Mistakes/This Mistake (Action)?
    • Do You Make These Mistakes While Filing Your Taxes?
    • Do You Make These Mistakes In English?
51. (Time) To (Benefit(s))
    • 22 Minutes And 7 Days To Increase Your IQ By 5 Points
    • 28 Minutes To A Supercharged Brain
52. (Promise of Benefit) In (Time) Or (Risk Reversal)
    • This Will Increase Your IQ By 5 Points In 30 Days Or Your Money Back!
    • Play Guitar In 7 Days Or Your Money Back!
53. See How Easily You Can (Benefit) This New Way
    • See How Easily You Can Get An Erection This New Way
    • See How Easily You Can Learn To Dance This New Way
54. How A (Unexpected Circumstance) Made Me A (Unexpected Result)
    • How A Fool Investment Made Me A Millionaire
    • How A “Fool Stunt” Made Me A Star Salesman
55. Who Else (Benefit) – (Expand On Benefit Or Introduce Mechanism)
    • Who Else Wants To Ace Their Test – Without Pulling An All Nighter?
    • Who Else Wants A Lighter Cake – In Half The Mixing Time
56. How Do You Measure Up – (Challenge)
    • How Do You Measure Up – By The Waistline?
    • How Do You Measure Up – By The Dollar Sign?
57. The People Who (Action) Will End Up With (Benefit/Paint Point)
    • The People Who Read This Book Will End Up With Your Money
    • The People Who Invest In This Stock Will End Up With A Ferrari (Or 2)
58. (Authority) Reveals (Mechanism) That (Benefit)
    • Chiropractor Reveals Simple, 2-Step Movement That Instantly Relieves All Neck Pain
    • Lawyer Reveals Legal Loopholes That Make Money!
59. (Authority) Prove (Inclusion Statement) Can (Benefit) In (Time)
    • Chiropractors Prove Men And Women Can Relieve Lower Back Pain In 1 Minute
    • Doctors Prove 2 Out Of 3 Women Can Have More Beautiful Skin In 14 Days!
60. Is The (Benefit) Worth (Money) To You?
    • Is The Safety Of Your Child Worth 10 Dollars To You?
    • Is The Life Of A Child Worth $1 To You?
61. The (Mechanism) Used By (Authority/Social Proof) Who (Pain Point or Desired Result)
    • The Amazing “Mind Hack” Used By Harvard Students To Ace Their Exam Without Pulling An All-Nighter!
    • The Amazing “Magic Mud” Used By A Top TV Doctor Who Doesn’t Believe In Plastic Surgery!
62. Give Me (Small Effort/Time) And I’ll (Benefit)
    • Give Me 10 Days And I’ll Make You A Confident Investor
    • Give Me Five Days And I’ll Give You A Magnetic Personality... Let Me Prove It Free
63. If You (Simple Task) You Can (Benefit)
    • If You Can Type On A Keyboard You Can Make Money Online
    • If You Can Lick A Stamp, You Can Lick Your Weight Problem!
64. Free (Your Offer) Tells (Target Market) How To (Benefit)
    • Free Report Tells Men And Women How To Begin The Path To Financial Freedom
    • Free Kit Tells People How To Take Better Photographs
65. WARNING! Don’t Even Think About (Action) Until You Read This...
    • WARNING! Don’t Even Think About Going To Bed Tonight Until You Read This...
    • WARNING! Don’t Even Think About Using Any Nutritional Supplements Until You Read This...
66. An Open Letter To Every (Target Market) Who (Common Belief/Implied Benefit)
    • An Open Letter To Every Forex Trader Who Thinks Making Consistent, Long-Term Profits Is Impossible
    • An Open Letter To Every Bodybuilder Who Secretly Believes That Most Nutritional Supplements Are Garbage!
67. Get Rid Of (Pain) For Good!
    • Get Rid Of Lower Back Pain For Good!
    • Get Rid Of Money Worries For Good!
68. How (Target Market) Can (Benefit) This Year
    • How Long-Term Investors Can Make Money This Year
    • How Investors Can Save 70% On Commissions This Year
69. When (Authority) (Problem That Authority Shouldn’t Have) This Is What They Do!
    • When Lawyers Get In Trouble With The Law This Is What They Do!
    • When Doctors “Feel Rotten” This Is What They Do!
70. Which Of These (Pain Point) Would You Like To (Desired Result)?
    • Which Of These Financial Goals Would You Like To Achieve?
    • Which Of These Five Skin Troubles Would You Like To End?
71. Who Else Wants (Benefit) – (Extra Benefit)
    • Who Else Wants To Earn More – Without Working More?
    • Who Else Wants A Whiter Wash – With No Hard Work?
72. Let Me (Benefit). I Can Do It. I Have Been Doing It For (Time).
    • Let Me Get You More Money From Your Tax Returns. I Can Do It. I Have Been Doing It For 10 Years.
    • Let Me Make You A New Face. I Can Do It. I Have Been Doing It For 20 Years.
73. We’re Looking For (Target Market + Benefit)
    • We’re Looking For Forex Traders Who Want Expert Advice For Free
    • We’re Looking For People To Write Children’s Books
74. According To (Proof): More (Authority) (Mechanism to Prove Product) Than Any Other (Product Category/Competition)
    • According To Harvard Professors: More Harvard Students Use This Drug To Ace Their Tests Than Any Other Nootropic
    • According To A Recent Nationwide Survey: More Doctors Smoke Camels Than Any Other Cigarette
75. To (Target Market) Who Would Like (Benefit)
    • To Anyone Making Under $30,000 A Year Who Would Like To Make An Extra $1,000 Per Month
    • To A $15,000 Man Who Would Like To Be Making $30,000
76. How I/We (Benefit) In (Time) With (Ridiculous Mechanism)
    • How We Both Doubled Our Portfolios In 362 Days With Our New Stock Evaluation System
    • How We Retired In 15 Years With $300 A Month
77. (List Of Problems) – Which Do You Want To Overcome?
    • Fatigue, Low Savings, And Depression... These Are Some Of The Penalties For Neglecting Financial Education
    • Headaches, Sick Fatigue, Bad Breath... These Are Some Of The Penalties For Neglecting Intestinal Toxicity
78. Here’s A Quick Way To (Benefit)
    • Here’s A Quick Way To Earn An Extra Million This Year
    • Here’s A Quick Way To Break Up A Cold
79. The (Mechanism) (Benefit)
    • The Newly Discovered Chemical That Increases Mental Performance
    • The How-To Magazine For Choosing The Right Business To Go Into!
80. Confessions Of A (Authority)
    • Confessions Of A Man So Poor, All He Has Is Money
    • Confessions Of A Disbarred Lawyer!
81. If You Can (Simple Action), I’ll Show You How (Benefit w/Action Relative To Benefit)
    • If You Can Dodge A Wrench, I’ll Show You How You Can Dodge A Ball
    • If You Can Read And Write Simple English, I’ll Show You How You Can Make Real Money Selling Words!
82. (#) Big Dangers Now Facing Every (Target Market)... And One (Prevention)!
    • 2 Big Dangers Now Facing Everyone Who Owns DOW Stock... And One Way To Turn It Into A Great Opportunity
    • 2 Big Dangers Now Facing Every Upper-Income American... And One New Discovery That Can Protect You Against Both. Sample It... Free!
83. When (Bad Outcome) – What Then?
    • When The Stock Market Crashes – What Then?
    • When The Government Freezes Your Bank Account – What Then?
84. (Action Most Target Market Is Taking)? Here’s Why You May Be Making The (Bad Outcome) Of Your Life!
    • Still Hoping For The S&P To Rebound? Here’s Why You May Be Making The Worst Financial Decision Of Your Life!
    • Waiting For Your Tax Advisor To Help You Cut Your Taxes? Here’s Why You May Be Making The Most Expensive Mistake Of Your Life!
85. The (#) Most (Bad Outcome) In (Target Market’s World)... How Many Are You Making Right Now?
    • The 3 Most Common Real Estate Investment Mistakes Of 2016... How Many Are You Making Right Now?
    • The Five Most Costly Mistakes In Business... How Many Are You Making Right Now?
86. If (Alternative Solution) And If (Desired Benefit/Outcome)... Try (Product/Service w/Incredible Offer)
    • If You Tried Every Nootropic And If You Didn’t See Any Results... Try Brain Booster X With The “IQ Enhancer” For Free
    • If Well-Meant Advice From Friends Has Your Game Going Nowhere And If You’d Really Like To Be An Improved, More Knowledgeable Golfer This Year... Try Golf Magazine At Half The Regular Price!
87. What’s Your Best Chance To (Benefit)? The Answer Below May Surprise You.
    • What’s Your Best Chance To Retire Rich? The Answer Below May Surprise You.
    • What’s Your Best Chance To Make Money In Real Estate? The Answer Below May Surprise You.
88. (Person) Discovers (Mechanism/Benefit) – Agrees To Help Others
    • Desperate Copywriter Discovers The Secret To Getting Others To Do What You Want – Agrees To Help Others
    • Ohio Man Discovers The Secret Of How To Escape The American Rat Race!
89. How To (Benefit) While (Mechanism) With (Mechanism/Product)
    • How To Make Money Trading Stocks While Sitting On The Beach With A Laptop
    • How To Quickly Lose 10, 25, 35 Lbs. Or More While Controlling Hunger Sensations Naturally With The Hunger Brake Bran Tablet
90. How You Can Be (Desired Group Identity) (Date)
    • How You Can Be One Of The Investors Who Profit From The Upcoming Stock Market Crash Of 2016
    • How You Can Be Part Of The Business Boom Of The 1980’s
91. Which Of These (#) (Benefit/Desired Outcome) Is Right For You?
    • Which Of These 5 Investment Opportunities Is Right For You?
    • Which Of These 18 Money-Making Businesses Is Right For You?
92. The Amazing (Benefit) Secret Of A (Person) Who (Struggle That Was Overcome)
    • The Amazing Money Making Secret Of A Stock Broker Who Is Sick Of Lying To Hard Working Americans
    • The Amazing Money-Making Secret Of A Desperate Man Who Almost Lost His Carpet Cleaning Service!
93. Buy No (Product/Service) Until You’ve (Taken Some Sort Of Action)
    • Buy No Nootropic Until You’ve Read This
    • Buy No Desk Until You’ve Seen The Sensation Of The Business Show
94. Have You Tried This New (Product/Service)? (Benefit)... (Benefit)... (Incredible Offer)
    • Have You Tried This New Nootropic? It Increases Your Focus... Floods Your Body With Energy... And You Can Get A 30 Day Supply For Free!
    • Have You Tried This New “Pick-Up” Drink From Switzerland? Refreshes Your Mind And Body Almost Instantly... Gives You Energy That Outlasts The Day... Write For A 3 Day Test
95. The Secret To (Benefit/Identity)
    • The Secret To Retiring Rich
    • The Secret To Being Wealthy!
96. “Sure... I’ll Tell You, (Name), How I (Benefit/Social Status)”
    • “Sure... I’ll Tell You, Sam, How I Doubled My Money In A Year Trading Forex”
    • “Sure... I’ll Tell You, Bill, How I Got This Government Job!”
97. Instant (Benefit): The (Mechanism)!
    • “Instant Enlightenment: The Astounding Meditation Discovery!”
    • “Instant Memory: The New Natural Self-Improvement Discovery!”
98. How You Can (Benefit) (Scary Future) That Is Going To Be Caused By (Common Enemy)
    • How You Can Profit From The Upcoming Stock Market Crash That Is Going To Be Caused By Sneaky, Greedy Oil Companies
    • How You Can Profit From The Coming Stock Market Crash And Financial Bloodbath That Is Going To Be Caused By Cash-Rich Drug Dealers And Other Criminal Scum!
99. Your One Chance To (Benefit)
    • Your One Chance To Get Out Of Debt For Good
    • Your One Chance To Earn The Biggest Money Of Your Life!
100. I (Benefit) In (Time) With (Mechanism)
     • I Doubled My Account In 1 Year With This Forex Trading System
     • I Lost That Ugly Bulge In 2 Minutes With This Reducing Belt
101. What Do (Authority) Do When They Have (Problem/Pain Point)?
     • What Do Monks Do When They Have Trouble Focusing?
     • What Do Doctors Do When They Have Headache Pain? A Survey Shows Many Doctors Take The Fast, Pain-Relieving Ingredients In Anacin. In Fact, 3 Out Of 4 Doctors Recommend This Same Type Of Relief To Their Patients.
102. I Was Tired Of (Problem) – So I (Your Solution Implied)
     • I Was Tired Of Being Tired – So I Came Up With This Solution
     • I Was Tired Of Living On Peanuts – So I Started Reading (Publication Name)

106 Headlines

1. They laughed when I sat down at the piano—but when I started to play!
2. They grinned when the waiter spoke to me in French—but their laughter changed to amazement at my reply.
3. Do you make these mistakes in English?
4. Do you make these travel mistakes?
5. How a “fool stunt” made me a star salesman.
6. How a strange accident saved me from baldness.
7. Who else wants a screen star figure?
8. Who else wants a lighter cake—in half the mixing time?
9. Free to brides—$2 to others.
10. Free to high school teachers—$6 to others.
11. Announcing the new Ford cars for (year).
12. Are you ashamed of the smells in your home?
13. Buy no desk until you’ve seen this sensation of the business show.
14. Can you talk about books with the rest of them?
15. Car insurance at low cost—if you are a careful driver.
16. Car owners... save one gallon of gas in every ten.
17. Double your money back if this isn’t the best onion soup you ever tasted.
18. Free book tells you 12 secrets of better lawn care.
19. Get rid of money worries for good.
20. Girls... want quick curls?
21. Greatest Bible news in 341 years.
22. Great new discovery kills kitchen odors quick!—makes indoor air “country fresh.”
23. Hand woven by the mountain people of New Mexico.
24. Have you any of these five skin troubles?
25. Have you these symptoms of nerve exhaustion?
26. Here's how to have a long and healthy life.
27. Here's a quick way to break up a cold.
28. How a man of 40 can retire in 15 years.
29. How I became popular overnight.
30. How I improved my memory in one evening.
31. How I made a fortune with a “fool” idea.
32. How investors can save 75% on broker commissions this year.
33. How I raised myself from failure to success in selling.
34. How I retired on a guaranteed income for life.
35. How I started a new life with $7.
36. How $7 started me on the road to $35,000 a year.
37. How the next 90 days can change your life.
38. How to beat tension without pills.
39. How to collect from Social Security at any age.
40. How to do your Christmas shopping in 5 minutes.
41. How to feel fit at any age.
42. How to get rid of an inferiority complex.
43. How to get your cooking bragged about.
44. How to have a cool, quiet bedroom—even on hot nights.
45. How to make money writing short paragraphs.
46. How to stop worrying.
47. How to stretch your inflated money.
48. How to win friends and influence people.
49. How $20 spent may save you $2,000.
50. How you can get a loan of $500.
51. If you are a careful driver you can save money on car insurance.
52. I gambled a postage stamp and won $35,840 in 2 years.
53. I lost that ugly bulge in 2 minutes.
54. Imagine me... holding an audience spellbound for 30 minutes!
55. It cleans your breath while it whitens your teeth.
56. I’ve tried ’em all, but this is the polish I use on my own car—Frank Mills, Essex Garage.
57. I was tired of living on low pay—so I started reading the Wall Street Journal—By a Subscriber.
58. Lose ugly fat—an average of 7 pounds a month.
59. Men who “know it all” are not invited to read this page.
60. Money-saving bargains from America’s oldest diamond discount house.
61. New... a cream deodorant which safely stops perspiration.
62. New house paint made by Du Pont keeps your white house whiter.
63. No time for Yale—took college home.
64. Now! Own Florida land the easy way—$20 down and $20 a month.
65. 161 new ways to a gourmet's heart—in this fascinating book for cooks.
66. One place-setting free for every three you buy.
67. Order Christmas gifts now—pay after January 20.
68. Owners save 20% to 50% on fuel with the G.E. Oil Furnace.
69. Play guitar in 7 days or money back.
70. Quick relief for tired eyes.
71. Reader's Digest tells why filtered cigarette smoke is better for your health.
72. 7 ways to break the overweight habit.
73. 10 ways to beat the high cost of living.
74. The deaf now hear whispers.
75. The lazy man's way to riches.
76. The most amazing Shakespeare bargain ever offered.
77. The most comfortable shoes you've ever worn—or your money back.
78. The most complete and most scholarly dictionary in the English language $17.50... Publisher's list price: $90.
79. The secret to making people like you.
80. The tastiest ocean treat from Gloucester—plump, tender, juicy salt mackerel fillet.
81. They thought I was crazy to ship live Maine lobsters as far as 1,800 miles from the ocean.
82. Thousands have this priceless gift—but never discover it.
83. Thousands now play who never thought they could.
84. To a $15,000 man who would like to be making $30,000.
85. To a man who is 35 and dissatisfied.
86. To a mother whose child is three years old.
87. To men who want to be independent in the next 10 years.
88. To men who want to quit work someday.
89. Tonight serve this ready-mixed chocolate pudding.
90. To people who want to write—but can't get started.
91. Wanted—safe men for dangerous times.
92. Wanted—your services as a high-paid real estate specialist.
93. What makes a woman loveable?
94. What's new in summer sandwiches?
95. What's wrong in this picture?
96. When doctors “feel rotten” this is what they do.
97. Which of these five skin troubles would you like to end?
98. Who else wants a whiter wash—with no hard work?
99. Why G.E. bulbs give more light this year.
100. Will you give me 7 days to prove I can make you a new man?
101. Will your scalp stand the fingernail test?
102. You don't have to be rich to retire on a guaranteed income for life.
103. You're never too old to hear better.
104. Linen napkin luxury at a paper napkin price.
105. Throw your wax can in the trash can—the new no-wax floor is here.
106. Can you spot these 7 common decorating sins?